Don't make me think, revisited : a common sense approach to Web usability

Design intuitive navigation for the ideal user experience

Hundreds of thousands of Web designers and developers have relied on web usability expert Steve Krug's guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it's one of the best-loved and most recommended books on the subject.

If you've read it before, you'll rediscover what made Don't Make Me Think so essential to Web designers and developers around the world. If you've never read it, you'll see why so many people have said it should be required reading for anyone working on websites.

"After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book."

--Jeffrey Zeldman, author of Designing with Web Standards

• Preface About this edition p. vi
• Introduction Read me first p. 2
• Throat clearing and disclaimers
• Guiding Principles
• Chapter 1 Don't make me think! p. 10
• Krug's First Law of Usability
• Chapter 2 How we really use the Web p. 20
• Scanning, satisficing, and muddling through
• Chapter 3 Billboard Design 101 p. 28
• Designing for scanning, not reading
• Chapter 4 Animal, Vegetable, or Mineral? p. 42
• Why users like mindless choices
• Chapter 5 Omit needless words p. 48
• The art of not writing for the Web
• Things You Need to Get Right
• Chapter 6 Street signs and Breadcrumbs p. 54
• Designing navigation
• Chapter 7 The Big Bang Theory of Web Design p. 84
• The importance of getting people off on the right foot
• Making Sure You Got Them Right
• Chapter 8 "The Farmer and the Cowman Should Be Friends" p. 102
• Why most arguments about usability are a waste of time, and how to avoid them
• Chapter 9 Usability testing on 10 cents a day p. 110
• Keeping testing simple-so you do enough of it
• Larger Concerns and Outside Influences
• Chapter 10 Mobile: It's not just a city in Alabama anymore p. 142
• Welcome to the 21st Century.
• You may experience a slight sense of vertigo
• Chapter 11 Usability as common courtesy p. 164
• Why your Web site should be a mensch
• Chapter 12 Accessibility and you p. 172
• Just when you think you're done, a cat floats by with buttered toast strapped to its back
• Chapter 13 Guide for the perplexed p. 182
• Making usability happen where you live
• Acknowledgments p. 192
• Index p. 196