Google this! : putting Google and other social media sites to work for your library

Many libraries and museums have adapted to the current information climate, working with Google, Facebook, Twitter and iTunes to deliver information for their users. Many have not. Google This! describes the variety of free or nearly free options for social media, and shows how libraries are adapting, from the Library of Congress to small public libraries. The author presents conversations with social media innovators to show how their experience can create success for your institution's library. Chapters cover important aspects of social media for libraries including: how they relate to the internet; web services such as Google Custom Search, Facebook and Twitter, Flickr, iGoogle, and more; electronic books; discovery platforms; and mobile applications. The book ends by asking: Where is this all going?

What does the Internet have to do with my library? -- Google Custom Search -- Facebook and Twitter -- Flickr : if it's good enough for the Library of Congress it's good enough for your library -- IGoogle and other useful products -- YouTube : much more than videos of cats playing piano -- Google Scholar : just walked down the aisle with Worldcat -- Blogger : get your message out where patrons are -- GoogleMaps and Google Earth -- Electronic books -- Discovery platforms -- Mobile applications for libraries -- Where is this all going.