Career opportunities in the publishing industry

cover image

Where to find it

Davis Library (8th floor)

Call Number
Z471 .Y34 2010
Status
Available

Summary

The publishing industry is an exciting field, offering a variety of jobs for both creative and business-minded people. With a new foreword by Mediabistro.com founder Laurel Touby, ""Career Opportunities in the Publishing Industry, Second Edition"" explores 90 jobs in such fields as writing, editing, design, printing, selling, publicity, advertising, marketing, and distribution. Three sections thoroughly cover newspaper publishing, magazine publishing, and book publishing, letting readers quickly discover the differences between careers in each segment of the industry. An Industry Outlook section guides readers through projected trends in publishing, and extensive appendixes offer useful Web sites, a listing of schools and associations, and other helpful sources of information. New and updated career profiles include: Advertising sales representative; Art director; Blogger; Bookseller; Copy editor; Custom publishing editor; News editor; Online editor; Online writer; Page designer; Photographer; Reporter; and more.

Contents

  • Foreword to the Second Edition p. ix
  • Foreword to the First Edition p. xiii
  • Industry Outlook p. xvii
  • Acknowledgments p. xxv
  • How to Use This Book p. xxvii
  • Part I Newspaper Publishing
  • Editorial
  • Editor p. 4
  • Managing Editor p. 7
  • Editorial Page Editor p. 9
  • News Editor p. 11
  • City Editor p. 13
  • Copy Editor p. 15
  • Business Editor p. 17
  • Arts and Entertainment Editor p. 19
  • Sports Editor p. 21
  • Sunday Editor p. 23
  • Writer
  • Columnist p. 26
  • Reporter p. 28
  • News Assistant p. 31
  • Blogger p. 33
  • Photography and Design
  • Photo Editor p. 38
  • Photographer p. 40
  • Page Designer p. 42
  • Production and Circulation
  • Production Director p. 46
  • Circulation Director p. 48
  • Advertising and Marketing
  • Advertising Director p. 52
  • Marketing Director p. 54
  • New Media Departments
  • New Media Director p. 58
  • Online Editor p. 60
  • Research and Education
  • News Librarian p. 64
  • Journalism Professor p. 66
  • Management
  • Publisher p. 70
  • General Manager p. 72
  • Business Manager p. 74
  • Controller p. 76
  • Part II Magazine Publishing
  • Editorial
  • Editor in Chief p. 82
  • Managing Editor p. 84
  • Senior Editor p. 86
  • Custom Publishing Editor p. 88
  • Copy Editor p. 90
  • Associate Editor p. 92
  • Online Editor p. 94
  • Editorial Assistant p. 96
  • Fact Checker p. 98
  • Writer
  • StaffWriter p. 102
  • Contributing Editor p. 104
  • Freelance Writer p. 106
  • Online Writer p. 109
  • Photography
  • Photo Editor p. 114
  • Photographer p. 116
  • Production, Design, and Art
  • Art Director p. 120
  • Production Director p. 122
  • Designer p. 124
  • Marketing and Public Relations
  • Marketing Director p. 128
  • Public Relations Director p. 130
  • Research Director p. 132
  • Advertising and Sales
  • Advertising Sales Director p. 136
  • Advertising Sales Representative p. 138
  • Circulation Director p. 140
  • Management
  • President p. 144
  • Publisher p. 146
  • Business Manager p. 148
  • Part III Book Publishing
  • Editorial
  • Editor in Chief p. 154
  • Senior Editor p. 157
  • Editor p. 160
  • Assistant Editor p. 163
  • Editorial Assistant p. 165
  • Copy Editor p. 168
  • Proofreader p. 171
  • Indexer p. 173
  • Book Packager p. 176
  • Author
  • Novelist p. 180
  • Nonfiction Book Author p. 184
  • Children's and Young Adult Book Author p. 188
  • Production
  • Managing Editor p. 194
  • Production Editor p. 196
  • Art Director p. 198
  • Book Designer p. 200
  • Marketing and Sales
  • Marketing and Advertising Director p. 204
  • Book Publicist p. 207
  • Sales Manager p. 210
  • Sales Representative p. 213
  • Foreign Rights Manager p. 216
  • Subsidiary Rights Manager p. 221
  • Management
  • President p. 226
  • Executive Secretary p. 229
  • Financial Manager p. 231
  • Distribution
  • Wholesaler p. 234
  • Distributor p. 237
  • Bookseller p. 240
  • Related Professions
  • Literary Agent p. 244
  • Teacher/Professor p. 247
  • Publishing Attorney p. 249
  • Permissions Editor p. 251
  • Association Manager p. 254
  • Appendixes
  • I Undergraduate and Graduate Degree Programs p. 258
  • II Nondegree Publishing Programs and Courses p. 266
  • III Unions and Associations p. 268
  • IV Internships p. 277
  • V Selected Companies, Agencies, and Fellowships p. 278
  • VI Trade Shows and Conferences p. 283
  • VII Basic Proofreading Symbols and Sample Proofread Paragraph p. 286
  • Glossary p. 287
  • Bibliography p. 292
  • Index p. 297
  • About the Authors p. 304

Sample chapter

Praise for the previous edition: "...a great source for exploring career options in the publishing field...recommended..."--American Reference Books Annual "...another winner in the careers field...essential information for job seekers....well-written...a librarian's dream...Recommended..."--Choice The publishing industry is an exciting field, offering a variety of jobs for both creative and business-minded people. With a new foreword by Mediabistro.com founder Laurel Touby,Career Opportunities in the Publishing Industry, Second Edition explores 90 jobs in such fields as writing, editing, design, printing, selling, publicity, advertising, marketing, and distribution. Three sections thoroughly cover newspaper publishing, magazine publishing, and book publishing, letting readers quickly discover the differences between careers in each segment of the industry. An Industry Outlook section guides readers through projected trends in publishing, and extensive appendixes offer useful Web sites, a listing of schools and associations, and other helpful sources of information.New and updated career profiles include: Advertising sales representative Art director Blogger Bookseller Copy editor Custom publishing editor News editor Online editor Online writer Page designer Photographer Reporter and more. Excerpted from Career Opportunities in the Publishing Industry, Second Edition by Fred Yager, Jan Yager All rights reserved by the original copyright owners. Excerpts are provided for display purposes only and may not be reproduced, reprinted or distributed without the written permission of the publisher.

Other details